My color doesn’t last…

May 10, 2021

Who doesn’t love a beautiful red head or rainbow/unicorn hair color?

Even if we don’t have those colors on our hair we can appreciate their beauty but why don’t they last and what can we do to elongate the life of the color?

Let’s start with red. Red color molecule normally doesn’t last as long as other colors because the size of the molecule.  Red color molecule is larger than all other colors, making it more difficult to penetrate the cortex deep enough. As result it usually lives on the surface fading away with each wash.

Other fashion colors like (pink, blue, green, etc.) are direct dyes. Direct dye means they are put directly on the hair without the need of being mixed with a developer. When put on previously lighten hair you can create beautiful results but they are not permanent and are meant to last only four to eight washes.  On light colors on pastel forms you will barely get couple of washes.

What can I do to help it last longer?

You have probably heard the answer before but here it is,

  • First we start with color safe, sulfate and paraben free shampoo and conditioners. ALWAYS wash and rinse with cooler water. This is specially difficult during winter months but as cold as you can handle it is better than super hot. In general hot water is not that great for your hair and skin as it strips the naturals oils from it.
  • There are color conditioners you can use to help maintain the vibrancy. These will be difficult if you have a variety of colors but if you are up for the challenge go for it. I recommend KeraColor , Viral or Overtone. Again these are easier to use if you have one solid color. I would suggest to keep the product away from the new growth as they still are colors and will build up on the hair, even on the natural hair.
  • For better results with these color conditioners, wash your hair and towel dry, apply conditioner and leave for 15 minutes. Then rinse out with cool water. Do not overdo this step. Conditioners are not meant to replace professional color. Once every four weeks this way should be enough.
  • Do not wash your hair everyday.
  • The best way is to truly just book a freshen up appointment with your stylist every four weeks. Your stylist will explain this to you during consultation.
  • Do not use high heat on tools and use heat protection. I’ve said this before anything above 300 degrees is way too hot.

There you have it. I wish there was a miracle color that would not fade but like the famous song says: “You can’t always get what you want”.

If there is a topic you want me to cover? Just let me know in the comments below.

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